As the sole proprietor of a successful women's athletic brand, I bring experience and expertise in product design, production management, photography, graphic design, and brand promotion. Explore my key areas of expertise:

• Product Design and Development: Led the creation and launch of a successful women's athletic wear line, collaborating with local manufacturers, soft-good engineers, and digital professionals to produce innovative and original products tailored for runners and fitness enthusiasts.

• Community Engagement and Promotion: Actively engaged with the community by showcasing products at local gyms, running and fitness events, trunk shows, and networking gatherings. Established a strong ambassador program that garnered nationwide support from runners and fitness enthusiasts, utilizing captivating photography and graphic design for marketing materials.

• Sales and Marketing: Achieved exceptional results with the women's athletic wear line generating over $42K in revenue within its first year of launch. Implemented strategic sales and marketing initiatives, including social networking, tradeshows, and collaborations with influential local fitness personalities, supported by visually appealing photography and graphic design elements.

• Collaboration and Networking: Worked closely with pattern makers, screen printers, website developers, and event directors to bring products to market and sell them effectively, demonstrating solid collaborative skills and a network of industry connections.

• Recognition and Awards: Honored with San Diego's TWIN Award for Women in Business in recognition of the outstanding impact of the new product launch and design, showcasing dedication to excellence and entrepreneurial success.

Thank you for visiting my portfolio, and I look forward to the opportunity to collaborate with you on your next project!